Moof operates as a matcha bar at 70 Shenton Way, #01-15, in Singapore’s Shenton Way district. The establishment opened in May 2023, serving matcha drinks and baked items. The cafe uses ceremonial grade matcha from Mori Matcha, established in December 2023. The name combines “Poof Cafe” and “Mori Matcha,” indicating its operational origins.
Moof is a new matcha speciality bar that has quickly gained attention for its focus on quality and unique flavor combinations. Founded by Chiara Ang and Chew Yi En, the team brings years of experience from their previous home cafe, Poof Cafe, and collaboration with Mori Matcha. Visitors can expect a carefully curated menu that evolves over time, featuring classic matcha latte options alongside innovative drinks like the black sesame matcha and creamy milk pudding-infused strawberry royal milk pudding. The bakes selection, while currently limited, reflects the founders’ dedication to complementing their matcha offerings with light, sweet treats that enhance the overall tasting experience. Located in the heart of Singapore’s CBD, Moof is an ideal spot for friends and colleagues to enjoy a quick, tasteful break from their busy day.
Looking for more dining or coffee experiences near the Circle Line? You’re in for a treat with countless hidden gems waiting to be discovered here.
Location and Space

Moof occupies space in the Eon Shenton building. The location provides direct access from Tanjong Pagar MRT station and connects to the Shenton Way business district. The cafe maintains limited seating capacity in a compact layout. The setup accommodates quick service and takeaway orders. Seating arrangements support brief visits rather than extended stays.
Operating Schedule and Visit Guidelines
Operating hours run Monday through Friday from 8:30 am to 4:30 pm, and weekends from 10 am to 3 pm. The limited seating makes the location suitable for takeaway service and brief stops. Current menu items remain available during the ongoing menu development period.
Food and Drinks Offered

Moof offers a carefully curated selection of matcha and hojicha drinks, including the classic hojicha latte and the nutty Black Sesame Matcha, both crafted with ceremonial-grade matcha from Mori Matcha. Alongside these beverages, customers can enjoy light baked treats like the Okinawa brown sugar madeleine, which complements the drinks nicely. The menu continues to evolve, with options designed to cater to different taste preferences, ensuring a nice balance between traditional flavors and creative twists.
Matcha Drinks and Menu Items

The menu centers on matcha-based beverages using ceremonial grade matcha. The standard matcha latte costs $7. The Black Sesame Matcha ($8.50) combines black sesame paste with matcha and oat milk, topped with black sesame brittle.
Additional drink options include hojicha latte ($7) with reduced caffeine content, and strawberry royal milk pudding ($9) made with strawberry jam and milk pudding. For caffeine-free options, the establishment serves pickled ume and plum ice tea ($7).
Baked Items and Food Selection
Although Moof is primarily known for its matcha drinks, it also offers a small but thoughtfully curated selection of baked goods. Currently, the menu features the Okinawa brown sugar madeleine, priced at $3, which pairs exceptionally well with the rich matcha beverages. The madeleine is subtly sweet with a hint of saltiness, providing a pleasant balance that complements the nuttiness of the black sesame matcha. This baked treat is often served warm, enhancing its soft texture and flavor.
The food offerings are still evolving as Moof is in its soft opening phase, with plans to expand the variety of bakes in the future. The founders, including Chew Yi En who also runs Hone Bakes, are dedicated to creating light and complementary treats that enhance the overall taste experience at the bar. Customers can expect more delicious additions as the menu develops, ensuring that the food selection matches the quality and creativity of the drinks.
Customer Reviews and Reception
Moof Singapore has quickly become a favorite among matcha enthusiasts and CBD workers alike. Customers like Qiu Ting have praised the classic matcha latte for its authentic taste, while Sharon and Hafiz enjoy the unique goma matcha and the brown sugar madeleine. Many visitors have noted the friendly and welcoming staff, enhancing the overall experience. Taste wise, the Black Sesame Matcha stands out as a first place favorite for many, offering a well-balanced nutty flavor that complements the ceremonial-grade matcha.
Some patrons who are sensitive to caffeine appreciate the option to opt for the hojicha latte, which is smoother and less stimulating. Honestly, the compact space and lean seating arrangement are suitable for quick visits rather than long stays, but the quality of drinks and thoughtful service make Moof a place worth returning to. Those who have heard about Moof often read positive reviews and found it to be a refreshing addition to Singapore’s matcha scene, bringing a tasteful change to the typical cafe experience.
Service Standards and Product Quality
Moof operates with ceremonial grade matcha from Mori Matcha for consistent drink quality. The pricing structure positions premium matcha products at accessible price points. Staff provide standard cafe service in the CBD location.
Key Service Features
Shenton Way location with 4-minute walking distance from Tanjong Pagar MRT
Matcha drink selection including matcha latte, black sesame matcha, and hojicha latte
Ceremonial grade matcha sourcing from Mori Matcha
Specialty items including strawberry royal milk pudding and milk pudding drinks
Standard cafe service in compact space for CBD area workers
Drink pricing from $7
Summary

Moof serves matcha drinks and baked items in Singapore’s Shenton Way area. The establishment provides ceremonial grade matcha products and standard cafe items. The location at 70 Shenton Way offers access to CBD workers and visitors requiring quick service options.
Curious about discovering more hidden gems in Singapore’s coffee scene? I’d encourage you to explore other spots that celebrate the rich coffee culture in Circle Line. For more coffee destinations and food adventures around Singapore, MRT Foodie Guide is where I turn when I’m planning my next culinary exploration.
Happy cafe hopping!






